by Mercedes Casamayor | Mar 25, 2025 | Newsroom
Have you grown tired, or at least have concerns about repeating the same convention attendance year after year? It’s not surprising if you have some concerns. Manufacturers are often pushed by various societies, large meeting hosts or even customers to attend national...
by Mercedes Casamayor | Mar 5, 2025 | Newsroom
Employing a direct sales force is a costly proposition. If you have already run your numbers, you already know that you need to provide an attractive base and a nice bonus package to attract talented and self-motivated sales professionals. The carrying costs also...
by Mercedes Casamayor | Feb 18, 2025 | Newsroom
Your team has pinpointed how to address the underserved segment of your market, and your strategy and corresponding sales messaging are on point. You know this to be true because prescriptions have been written and denied. All the work that has taken place to provide...
by Mercedes Casamayor | Jul 26, 2022 | Newsroom
Mastering the Telephone Interview. by, Lisa Cove, RN, MSN, NP ✔ You’ve made it though the resume criteria search. ✔ Your information has been made it through phase one of the interview process. ✔ You get a call from a coordinator...
by Mercedes Casamayor | Apr 13, 2021 | Newsroom
In December 1995 the pharma company I was working for was purchased and like most of my colleagues in Rochester, NY our jobs were gone. The idea of owning a business had always been present but it wasn’t until then that I seriously contemplated starIng my own...
by Mercedes Casamayor | Apr 18, 2017 | Newsroom
“It’s no secret that you have to be persistent, and you have to have a vision of what you want to do.”Click here to read full article: Persistence is key to businesswoman’s success – El Mensajero (English)
